What is Off Page SEO? [Top Off Page Activities]

SEO is a process of improving the performance of a website so that it ranks on the top on search engine ranking results.

Search engine optimization is basically categorized into on page optimization and off page optimization. In this blog we’ll discuss in detail about off page search engine optimization and different activities that come under it.

Off page SEO refers to all the activities that are done beyond your website. Off page optimization generally begins once the on page optimization of the website is done, keeping in mind the latest search engine guidelines and SEO trends.

Now that you have an idea about off page optimization, let’s discuss in brief about top SEO off page activities that are practiced by most of the digital marketers out there –

Brand Mentions 

Brand mentions involve increasing brand engagement by making people talk about you by tagging or mentioning your brand on different platforms such as blogs, social media networks, guest posts, press releases, and many others.

Influencer Outreach

Another popular off page activity, influencer outreach includes building relationships with influencers and leveraging their authority to increase your business’s visibility on search engines. What’s more, you can also improve your business products and services by getting feedback or valuable insights from influencers.

Social Bookmarking

Social bookmarking is an age old off page search engine optimization activity that helps businesses get visitors instantly. Some of the top social bookmarking websites that are widely used by SEO professionals worldwide are StumbleUpon, Delicious, Digg, and Reddit, etc.

Content Marketing

Content marketing is yet another great off page activity that involves driving traffic by distributing high quality content like images, text, videos, etc., to popular content publishing platforms like YouTube, Apple Podcast, Instagram, Facebook, Twitter and many others.

Apart from the above discussed off page search engine optimization activities, some of the other activities that many small business practices include blog commenting, forum posting, link building, social networking, newsletters, etc.

Although you have learnt about the top off page SEO activities, it is not the task to be handled by amateurs. It’s a highly professional task that needs only expert supervision. So, if you are looking for the best SEO services in India, Simplified Web Solutions can help you out.

A market leader, Simplified Web Solutions offers unexceptional SEO services in India at the most competitive prices. They are popular for their one of a kind approach and high professionalism. They have been in this business for years and over time have built a team of highly skilled and experienced professionals who have years of experience working in this domain and are aware about the ins and outs of this game. So get in touch with top SEO company in India and drive organic traffic to your website like never before.

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